I was sitting at my computer this evening, looking at a score of mostly-very-minor news items in my bookmarks folder, and I found I simply didn’t have the enthusiasm for going through and writing them up into a News Bites post. It’s far from the first time, in truth. My intent when I started the News Bites all those months ago — and before when it was the Weekly Weblinks — was that it would be a post that could be gradually built up during the week, so I could make a regularly scheduled post without having to put much effort into it. It has seldom worked out that way, for a very simple reason: writing each item individually as I come across them means regular interruptions on whatever I’m primarily working on. So they get a glance and a bookmark for later, and then Thursday evening rolls around and I’m looking at several items and an hour or more of work for what was meant to be a simple affair.
The News Bites feature was meant to accomplish three things: it was meant to be easy to do, it was meant to be informative and entertaining, and it was meant to help me maintain a regular posting schedule. But it’s as much effort as a review, while not being as fun. As for informative and entertaining, well I hope it’s that, but the truth is that more N.B. posts than not go virtually ignored. And this makes sense. The simple truth is that a once-a-week column is hardly “up to the minute” by internet standards; most of you get the same news the same way I do, so there’s little point in me repeating it unless I have something specific to say about it. As for the third goal, as I stated in my New Year’s post I’m no longer worrying about maintaining a “post every day” pace, so that aspect of the feature is obsolete.
So as a regular feature, News Bites is done. This doesn’t mean I won’t ever talk about news items again. It means it’ll be more like the early days of the site, when I would periodically write an editorial about a specific piece of news. For the rest of the stuff… I’m still reading articles from the Hollywood Reporter, Superhero Hype, Variety, and so forth. Most of this I’ve subscribed to on my Twitter feed. If I see something interesting, but don’t feel like doing a write-up on it, I’ll just hit retweet.
For those who have been regular readers and commentators on the News Bites feature, thank you. And as always, thank you to all of you who are regular readers and commentators on Morgan on Media as a whole. More posts with non-administrative content will be along shortly.